C O L O R P A L E T T E
C O L O R P A L E T T E
PRIMARY
PRIMARY
PMS 5645
CMYK C: 38, 22, 36, 0
CMYK U: 40, 23, 35, 0
HEX #A2B0A3
PMS 316
CMYK C: 100, 56, 54, 38
CMYK U: 78, 54, 49, 26
HEX #004751
PMS 9226
CMYK C: 7, 9, 13, 0
CMYK U: 4, 10, 8, 0
HEX #EAE5E1*
*custom
SECONDARY
SECONDARY
PMS 281
CMYK C: 100, 90, 32, 35
CMYK U: 85, 76, 30, 14
HEX #001F5B
PMS 7429
CMYK C: 8, 30, 7, 0
CMYK U: 3, 23, 4, 0
HEX #E4BBCB
T Y P O G R A P H Y
T Y P O G R A P H Y
S T Y L E G U I D E
S T Y L E G U I D E
HEADLINE
PRINT: APRICOT, UPPERCASE
DIGITAL: LIBRE BASKERVILLE, UPPERCASE
SUB HEADLINE
PRINT/DIGITAL: OVERPASS SEMIBOLD, UPPERCASE
BODY COPY
PRINT/DIGITAL: OVERPASS LIGHT, SENTENCE CASE
ACCENT FONT
PRINT: APRICOT, UPPERCASE, Outlined .5
DIGITAL: OVERPASS SEMIBOLD, UPPERCASE
L O G O S
L O G O S
G R A P H I C S
G R A P H I C S
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